How Can Professionals Benefit From an MBA in Marketing?

If you are reading this article, you are probably wondering what benefits spending an additional three to four semesters in an MBA in Marketing program can bring to your career. You probably know how a graduate degree can open the door to higher paying jobs, but it’s just the start. Today we would like to discuss the types of benefits that an MBA in Marketing has to offer to professionals.

You will have more to offer than your non-MBA peers

There is no getting around this, to stand out as a promising employee in this job market, you have to be noticed. There are many ways to differentiate yourself from the herd, but one proven way is to work and earn your MBA in Marketing.

An MBA demonstrates that you are mature, more able to adapt to dynamic work environments, and that you have a better understanding of business and marketing. Employers will see your degree as an opportunity to reduce training costs and potentially benefit from your certified expertise.

You will have a wider choice of employment options

An MBA in Marketing is a unique degree in how it prepares the graduate for work in virtually any field. Whether you are looking for an internship in healthcare, manufacturing or tourism, your skills will always be in high demand.

Plus, with more and more consumers displaying loyalty to greener, more socially responsible businesses, it’s your job as a marketer to creatively tell your business story. As an MBA in Marketing, you will have the new knowledge that businesses are looking for to deliver this crucial message to their audiences.

You can earn a higher starting salary

This point is probably what excites you the most. A 2020 survey showed that starting salaries for MBA graduates are significantly higher than their peers without an MBA. They can also earn up to 80% more than BA holders. Of course, an MBA in Marketing doesn’t guarantee a higher starting salary, but the potential for growth is much more promising.

Increased growth potential

An MBA in Marketing demonstrates that you are well equipped to handle most, if not all, types of marketing scenarios in any field. You already have the edge over your competitors with a bachelor’s degree during the hiring phase, but once you land your job, you are ready to learn and succeed in a relatively short period of time.

As is typical of any job, marketers can earn more by sticking to their job. Over the years, once you gain a better working knowledge of how your field works, you will have greater bargaining power when the time comes to renegotiate your salary. Your marketing experience and expertise will also make you a potential candidate for other companies looking to get you out of the hands of your current workplace.

Increased job satisfaction

Where you work and your position ultimately depends on a variety of factors. However, since MBA holders typically do not occupy entry-level positions, they have more influence in the workplace and as such can see firsthand how they directly affect the business. .

Seeing and knowing how your decisions play a direct role in leading your business towards a better future can be satisfying for any employee. An MBA in Marketing can help you become an influential figure in your business.

Network with like-minded peers

ABC’s Shark Tank’s Kevin O’Leary once said that the most valuable thing he got from his MBA at the University of Western Ontario was to reach out to his peers, and we all know how it works. turned out to him.

While the odds of sitting in a classroom next to a future billionaire are slim, that doesn’t mean you won’t get value from networking with your peers. Remember that your classmates are just as ambitious as you are and are willing to put in the time and effort to advance their careers. You can learn a lot from them, and vice versa.

Learn at your own pace

One of the best things about graduate degrees, whether you’re studying for an MBA in Marketing or whatever, is that you can learn at your own pace. A growing number of universities are offering postgraduate degrees partially or fully online.

Online degree programs like Nexford MBA enabled students around the world to learn from world-class teachers, network with classmates around the world, and learn from an international perspective rather than a local one. So, if you are an employee and want to continue your education without disrupting your daily work, consider enrolling in an online marketing MBA program.

Final thoughts

Striving for an MBA in Marketing can be the right decision to land a high paying job and accelerate your career immediately after graduation. In this article, we have explained what kinds of benefits you can get from continuing your education after graduating with your Bachelor of Marketing degree. You should have a pretty good idea of ​​whether learning for an additional three to four semesters is worth the investment.

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