Chatbot vs. Conversational AI

In the digital age, every company wants to be a pioneer in its field to catch up with new technological trends. How to deploy solutions that can meet customer needs, scale while ensuring stability and a consistent experience. The future of these solutions will go through conversational AI and chatbots. Most businesses respond quickly to the wave of conversational AI in the form of chatbots and optimization tools, however, they often overlook the connection that chatbot has to the customer support process that businesses currently use.

Chatbots are now widely used on social media platforms to help improve the customer service experience. You hear and see a lot, but do you really understand what a chatbot is? Otherwise, please follow us below.

Customer service is what sets brands apart. According to the Sprout Social Index report, 44% of consumers say good customer service is what makes a brand more trustworthy. As social media becomes the primary destination for customer service, social customer support teams need to be fully equipped and knowledgeable to manage more workloads efficiently. And chatbots are the main tool in solving these problems.

Juniper Research estimates that chatbots saved consumers and businesses 2.2 billion hours of customer service in 2020 and will save 27 billion hours by 2023.. Instead, create more transparent customer service and a better customer experience by letting chatbots and people work together.

An example of a simple chatbot generator from

Below, Market Business News has gathered the main types of chatbots including their uses and made comparisons between functionality, performance and cost of implementation. After reading this article, you will be able to know exactly what type of chatbot is right for your business. Depending on its characteristics, you will know if your fixed scenario chatbot AI conversational chatbot or solution will suit your business.

So, what is a chatbot?

The scripted chatbot is the most basic type of chatbot. These chatbots communicate with customers using predefined scripts via a set of quick-answer questions or interactive buttons. Such scripted chatbots are the slowest way to get users to the desired value.

So, what exactly is conversational AI?

The conversational AI chatbot will naturally automate verbal or textual communication. It also understands the content of human communication through the recognition of intention. Today, artificial intelligence is expressed in a fairly linear way: like Machine Learning (ML), Deep Learning, Natural Language Processing (NLP) and predictive analysis (AI Prediction).

Integrating Chatbot with your website or mobile app is a strategy that benefits both your business and your customers. Chatbots can help businesses increase revenue by up to 25%, increase lead acquisition rate by 9.5%, and improve customer engagement by 35%. Second, your customers get a better user experience when it comes to research, online shopping or service, seamless payment, and more. So, if you are ready to incorporate the chatbot into your business strategy, the important question is “What type of chatbot will suit your business model?” “

What is the difference between Chatbot and conversational AI?

The terms “Chatbot” and “Conversational AI” have the same meaning. However, “conversational AI” includes all technologies that support both methods: voice and text, while “chatbots” only cover bots that support text and are limited in connecting users. successful results. other technology.

Unsurprisingly, there is a lot to be said for scripted chatbots. This type of chatbot can conduct a large number of conversations and perform judgmental demanding human tasks. When conversational AI was too complex and didn’t meet demand as expected, the large enterprise market turned to simple chatbot platforms, especially for cheaper and faster development.

Backend of the chatbot builder by

Final thoughts

The scripted chatbot is the easiest way for businesses to interact with customers, suppliers, and employees anywhere. The rapid advancements in chatbot solutions help make automated conversations more unique and natural, delivering increasingly satisfying experiences, driving engagement and loyalty across multiple platforms. Commercial functions. Conversational AI is more expensive for startups or small businesses.

What is written above are the shares to help you better understand the concept of a chatbot. In addition to helping you understand why it can be said to be a tool to improve the customer experience of products and brands for today’s businesses. If you just want to learn more about chatbots, readers can contact free chatbot services for advice and support.

Interesting related article: “The development of artificial intelligence”